Lee Junho leaves JYP for a new start…establishes agency ‘Othree Collective’

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Actor and singer Lee Junho has announced a new beginning. He has established a management company called 'O3 Collective.'

On the 18th, Lee Junho officially announced the launch of 'O3 Collective.' A representative revealed, "The staff who have worked closely with Lee Junho for a long time will also join him."

The agency stated that "the core is the artist's identity, the originality of the content, and the management system. We plan to create a single creative trajectory."

Additionally, they emphasized, "We aim for a team-based brand system where the artist, content, and staff become the main characters together," and "we will build a business model that can expand infinitely around IP."

Yang Hae-young has joined as a co-founder of O3 Collective. He was in charge of brand strategy and performance business at CJ ENM.

Lee Junho ended his exclusive contract with JYP last March. Debuting as part of 2PM in 2008, he has worked as a singer and actor for 17 years at JYP.

He began his acting career in the 2013 film ‘The Suspect.’ He broadened his spectrum by appearing in dramas such as 'Chief Kim,' 'Red Sleeve Cuff,' and 'King the Land.'

He is currently preparing for upcoming projects. In the second half of the year, he will meet viewers through the tvN drama 'Typhoon Trading Company' and the Netflix original series 'Cashier.'

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<Photo provided by O3 Collective>