Fifty Fifty, Proving Growth…New Record High for Initial Sales

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FIFTY FIFTY has demonstrated explosive growth.

FIFTY FIFTY released their mini-album 'Day & Night' on the 29th of last month. With this album, they achieved a career-high in first-week sales (the sales volume within the first week of the album's release).

According to Hanteo Chart, 'Day & Night' sold 100,121 copies during the counting period. From the very first day of its release, the album surpassed the record of their previous work, 'Love Tune' (20,000 copies).

The agency stated, "FIFTY FIFTY wrapped up their first-week sales with a record approximately five times higher than the previous album," adding, "This truly shows their explosive growth."

'Day & Night' marks the beginning of a new chapter for FIFTY FIFTY. The album encapsulates the journey of five girls in search of their 'true selves.' It includes six tracks, featuring two title songs.

They captivated both domestic and international fans with their contrasting charm. FIFTY FIFTY showcased distinct musical colors through 'Pookie' and 'Midnight Special.'

The group performed well on various charts. 'Pookie' reached the top rankings on major domestic music sites such as Melon and Bugs. Tracks like 'ADONIS' also made it onto the 'Hot 100' chart.

The music video also gained popularity. The music video for 'Pookie' remains in the top ranks of YouTube's trending music section and recently surpassed 10 million cumulative views.

Meanwhile, FIFTY FIFTY will be continuing their schedules with just four members, excluding Kina, who announced her temporary absence from activities for health reasons.

<Photo Credit: ATTRACT>