BOYNEXTDOOR brings easy listening music.
BOYNEXTDOOR will release their 3rd mini album ‘19.99’ on the 9th at 6 PM. The music video for the title track 'Nice Guy' will also be unveiled on the same day.
They are expected to have a global impact. They made a successful debut in Japan last July, with over 250,000 copies of the new album shipped in the first month of its release.
Positive signs are being seen in Korea as well. As of the 6th, pre-orders for '19.99' exceeded 810,525 copies, marking a 42% increase compared to their previous work (570,000 copies).
The music videos are also gaining popularity. The 'Parental Advisory' music video ranked 4th in YouTube's trending music and garnered about 11 million views.
The album title signifies the period just before turning 20. It candidly sings about the worries and thoughts of members who are either just in their 20s or are 19 years old.
The members wrote the new songs. Myung Jae-Hyun, Tae-San, and Un-Hak created tracks including 'Nice Guy', 'Parental Advisory', ‘Stone’, ‘Twenty’, and 'Call Me'.
They promote 'lifestyle-oriented music.' They plan to evoke empathy from all generations beyond just the youth, delivering nostalgia to listeners through autobiographical lyrics.
'Nice Guy' aims to be a widely accessible and enjoyable music piece. It features a groovy rhythm that gets you humming along after just one listen.
The lyrics embody the 'justified confidence' of being 19.99 years old, conveying a different sentiment from previous works like 'Feels Like Crap’ and 'Earth, Wind & Fire'.
The performance is also captivating. The members express the image of the 'nice guy' that youth dream of through various gestures and facial expressions.
<Photo provided by KOZ Entertainment>
