Discussing the Future of K-Pop: President Lee Jae-myung Holds Special Talk with the Director of Netflix's 'K-Pop Demon Hunters' and TWICE Members

President Lee Jae-myung has arranged a session to explore the future vision of Korean popular culture with the production team of the globally popular Netflix animation 'K-Pop Demon Hunters' (hereinafter 'K-Demon') and K-Pop artists.

On the 19th, the presidential office announced that President Lee will make a special appearance on 'K-Pop: The Next Chapter,' which will be aired in a recorded format through Arirang International Broadcasting at 5 PM on the 20th.

This program will feature Maggie Kang, the director of the highly talked-about 'K-Demon,' as well as TWICE's Jihyo and Jeongyeon, who performed the OST 'Takedown.'

Additionally, music producer and DJ Alti and music critic Kim Young-dae will also participate, providing diverse perspectives on the K-Pop industry. The program will be hosted by broadcaster Jang Seong-kyu, who is expected to lead an in-depth conversation on the theme of 'K-Pop's Present and Future Vision.'

Sustainable Growth Strategies for the K-Pop Industry

The presidential office explained the purpose of this discussion, stating, "It aims to explore K-Pop's established global status and the expansion shown by global content, sharing visions and ideas for K-Pop to move on to the next stage." They emphasized that insights and suggestions arising from this discussion will serve as important reference materials for future cultural content policy direction.

Meanwhile, one of the major topics of this discussion, Netflix's animation 'K-Demon,' has currently reached the number one spot in the animation category on Netflix, gaining worldwide popularity.

Original soundtracks from the work, such as 'Golden' by the virtual K-Pop group HuntRix and 'Soda Pop' by the Lion Boys, are also receiving great love in the global music market, once again proving the influence of K-Pop.

Image sources: News1, Netflix 'K-Pop Demon Hunters'