BLACKPINK will make their comeback on the 11th. YG Entertainment posted a teaser for BLACKPINK's new song 'JUMP' on their official blog on the 8th. This song was revealed during their new world tour.
The video is approximately 30 seconds long and resembles a comic book cover. The camera moves between buildings and showcases the members one by one inside a gigantic advertisement.
This music video was directed by American director Dave Meyers, who won the Best Music Video award at the 2006 Grammy Awards.
It is expected to showcase a music video that matches BLACKPINK’s status. The agency stated, "It is an iconic music video that encapsulates their musical colors."
Meanwhile, BLACKPINK will embark on a world tour covering a total of 16 cities with 31 shows. The audio and music video for 'JUMP' will be released on the 11th at 1 PM.
<Photo credit=YG Entertainment>
