SEVENTEEN will hold a party to celebrate their 10th anniversary. Pledis Entertainment announced on the 13th that "SEVENTEEN will host an offline event called 'B-DAY PARTY' from the 23rd to the 25th at the Banpo Hangang Park area."
SEVENTEEN is set to unveil their 5th studio album 'HAPPY BURSTDAY.' The release date falls on their 10th debut anniversary, and they will celebrate with a large-scale event alongside their fans.
Sevit Island in Seoul will be filled with large pop-ups. Visitors can enjoy exhibitions and experiences at Chebit. Booths including 'SEVENTEEN HISTORY ZONE,' 'PUZZLE SEVENTEEN,' and 'PHOTOISM' will be set up.
Gabit will be designed as an exhibition space showcasing '5th Album Merch Zone' and concept photos of the new album. At Yebit, music videos of past hit songs and videos containing thank-you messages will be played.
The event is designed to welcome not only Carats (the fandom) but also the general public. There will be a photo card exchange booth for those who complete a stamp tour and event booths from partnering companies.
Particularly, a performance at the Jamsu Bridge is raising expectations. SEVENTEEN will hold the 'BURST Stage' on the Jamsu Bridge for one hour, starting at 7:30 PM on the 25th. They will be the first K-pop artist to perform on this stage. There will also be real-time online streaming for global fans, as well as a display on LED screens within the park.
The 'B-DAY PARTY' will offer even more enjoyable experiences in collaboration with the Seoul Metropolitan Government. The 'Car-Free Jamsu Bridge Walking Festival' will take place alongside SEVENTEEN's 10th-anniversary party.
They will collaborate with major hotels. Seoul Dragon City and L7 Cheongnyangni by Lotte will operate SEVENTEEN-themed rooms, while Andaz Seoul Gangnam will introduce SEVENTEEN menu items.
The entire world will be covered in SEVENTEEN. A 10th-anniversary message will be wrapped around the HYBE building. Large outdoor advertisements will be displayed in five major cities in Korea, as well as Tokyo, Osaka, Beijing, and New York.
Meanwhile, SEVENTEEN will release 'HAPPY BURSTDAY' on the 26th.
<Photo provided by Pledis Entertainment>
