
The rookie girl group 'KiiiKiii' is stepping into the music industry for the first time.
KiiiKiii will release their pre-debut track 'I DO ME' from their debut album 'UNCUT GEM' on major music sites at 6 PM on the 24th. They introduced the song earlier that day.
'I DO ME' is a pop dance genre track that maximizes KiiiKiii's bold charm. The lyrics express the mindset of an independent girl who lives confidently by trusting her instincts. The song captivates listeners from the intro with its dreamy synthesizer sound, featuring an emotional vocal harmony, hefty disco drum, and groovy rhythm in perfect harmony.
KiiiKiii showcased a bold debut promotion by skipping the introduction teasers and releasing the music video for 'I DO ME' first. This move earned a hot reaction upon release.

The music video has consistently maintained the top spot in YouTube's trending videos. Its mysterious concept, addictive music, and the diverse performances of the members received positive feedback. It boasts a mise-en-scène reminiscent of an art film, starting with a landscape where flocks of sheep roam. Within the vast nature of New Zealand, the members drew attention with their unique individualities.
A representative remarked, "Beyond simplicity, KiiiKiii's music will become a messenger for the Gen Z generation with limitless expansiveness and sensibility, creating a new cultural trend." Meanwhile, KiiiKiii is set to release their debut album on the 24th of next month.

Photo courtesy of Starship Entertainment