‘BTS’ has once again proven their global popularity. On the 28th of last month, at around 11:16 PM, the music video for ‘Butter’ surpassed 1 billion views on YouTube. This marks their seventh video to achieve this milestone. ‘Butter’ was released in 2021, and it includes BTS’s charming confession of melting into you smoothly like butter.
The song is cute and refreshing. The choreography that maximizes the lyrical content is a key point. It starts with the members sweeping their hair back and includes moves like blowing hand kisses and walking on tiptoes. The music video uses contrasting elements such as black and white versus color, suits versus casual wear, and stages with dazzling lights versus gyms. The directing style also adds to the enjoyment of watching.
BTS currently holds a total of 3.9 billion-viewed music videos. First, ‘Dynamite’ and ‘Boy With Luv’ have both hit 1.8 billion views. ‘DNA’ has 1.6 billion views, ‘Mic Drop’ (Steve Aoki Remix) has 1.4 billion views, and both ‘Idol’ and ‘Fake Love’ have surpassed 1.3 billion views. ‘Blood Sweat & Tears’ has exceeded 900 million views.
They reached 700 million views with ‘Fire,’ ‘Dope,’ and ‘Save Me.’ Following are ‘Permission to Dance,’ ‘ON’ (Kinetic Manifesto), and ‘Not Today’ with 600 million views. ‘Spring Day,’ ‘Life Goes On,’ and ‘Black Swan’ have over 500 million views, while ‘Boy In Luv’ has surpassed 400 million views. ‘War of Hormone,’ ‘ON,’ and ‘No More Dream’ each recorded 300 million views.
There are five music videos with 200 million views in total. These are ‘I Need U,’ ‘Dynamite’ (Choreography ver.), ‘Dynamite’ (B-side), ‘Just One Day,’ and ‘Yet To Come.’ ‘We Are Bulletproof PT.2,’ ‘Run,’ ‘Serendipity,’ ‘Singularity,’ ‘Idol,’ ‘I Need U,’ ‘Ego,’ ‘Interlude: Shadow,’ ‘Epiphany,’ ‘N.O,’ ‘Butter’ (Hotter), ‘Boy With Luv (ARMY With Luv),’ and ‘Danger’ have all surpassed 100 million views.
<Photo source=Big Hit Music>
